Wednesday, October 12, 2011

postheadericon Zynga gets ready for 'hypergrowth' as IPO beckons

Company

Farmville best known for ignoring 90% of profits as it prepares for the inclusion of the United States

Pushing

regulatory standards have become de rigueur in U. S. Internet companies are preparing to go public. The infamous Playboy interview with Larry Page and Sergey Brin published during the "quiet period" before 2004 flotation of Google, and more recently disclosed memo Groupon mind spring.

It is not surprising, then, that one of the best companies in Silicon Valley had its biggest media event ever at its current "quiet period".

laid

Zynga made public for four months, and co-founder, Mark Pincus know a lot has happened since. Wall Street is around U.S. $ 9 billion IPO of delay, not to mention a 90% drop in profits Zynga the second quarter to $ 1.4 million, reported only four weeks.

frustrating to 150 journalists invited to the new Zynga based in San Francisco, with numbers of questions were almost always rejected. All the others were sent to S-1 filing of the company.

But as is often the way, the darling of the Internet has risen.

Zynga the question of how to avoid a situation where employees are affected by ownership and wealth found, Segal played down the importance of their upcoming IPO.

"in Zynga, we are totally focused on where we go. Zynga wants to become an Internet favorite. Zynga We want to play in people's minds is what we are really focus on, "he told the Guardian in an interview after the opening.

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